A new report from Sensemakers, produced for Prima Online, reveals data on social media performance by Italian top media.
According to the research, based on Shareablee survey, at the top of the top 15 there is SkySport, with 33.2 million interactions.
In second place, the online newspaper Fanpage with 15.4 million interactions (1.4 more in October), followed by La Repubblica, which went from 8.6 to 9.7 million interactions. La Repubblica has surpassed Netflix, fourth with 9.5 million, which is however champion in the Best Performing Post ranking, winning nine out of ten most popular and discussed posts of the month, dedicated to the characters and performers of the most popular content on the platform (Lucifer, Elite and many others).
Il Corriere della Sera also finds space in the ranking, growing from 8.3 to 9.4 millions, together with the women’s social magazine Freeda, the satirical newspaper Lercio and the online cooking magazine of Ciaopeople Cookist, with a record of 143.3 million video views.
The complete ranking is available on Prima Online website.